About
Meet Heather
Heather is a Michigan-based adventurer who shares the colorful side of travel: bright beaches, sunflower farms, kayak mornings and walkable city weekends across the United States. Creating on Instagram since 2016.
More about HeatherBy the numbers
An audience that shows up
2,839
Instagram followers
9.9%
Engagement rate by reach
21.9K
Views in 90 days, 68% from Reels
11.9K
Accounts reached, 54% of views from non-followers
Followers: 83% women, 65% aged 35 to 54
25 to 34: 22% · 35 to 44: 42% · 45 to 54: 23% · 55 and up: 11%
Top locations
62% United States · New York · Chicago · Los Angeles · Detroit
All figures from Instagram Insights, 90 days to 25 September 2026. Engagement rate = interactions (1,176) divided by accounts reached (11,917).
